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Semantic SEO agency

Speak Google's language, own your topic

Les moteurs de recherche ne se contentent plus d’analyser des mots-clés, ils interprètent le sens global d’un contenu. Grâce à une approche sémantique avancée, nous structurons vos contenus pour maximiser leur pertinence, améliorer leur compréhension par Google et renforcer votre positionnement sur des requêtes stratégiques.

Why optimize your Semantic SEO ?

Align your content with the evolution of search engines

Google privilégie désormais la compréhension du contexte et des intentions de recherche plutôt que l’accumulation de mots-clés. Un contenu structuré sémantiquement améliore la pertinence et le classement.

Cover a wider lexical field

L’optimisation sémantique permet d’apparaître sur un plus grand nombre de requêtes en intégrant des variantes, synonymes et concepts liés aux sujets traités.

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Improve the user experience and time spent on the site

Un contenu bien structuré, clair et informatif répond plus efficacement aux attentes des visiteurs, favorisant l’engagement et la conversion.

Maximize visibility in rich results

Un contenu sémantiquement optimisé a plus de chances d’être exploité par Google pour les featured snippets, les People Also Ask et d’autres formats de recherche avancés.

The key steps of Semantic SEO

Search intent analysis

Identification of the real needs of the users behind each request in order to adapt the content and precisely meet expectations.

Semantic structuring of content

Organization of information with a logical hierarchy and optimal use of titles, subtitles, and HTML tags to improve readability and indexing.

Optimization of the lexical field and entities

Enrichment of texts with synonyms, associated expressions and entities recognized by Google to reinforce thematic relevance.

Smart internal networking

Creation of connections between pages via relevant internal links in order to improve navigation and PageRank distribution.

Performance monitoring and adjustments

Analysis of positions, click rates and user behavior to continuously refine the semantic strategy and maximize the SEO impact.

The 3 pillars of Semantic SEO

Understanding and structuring content

Optimization of the lexical field and entities

Connection and semantic interlinking

Understanding and structuring content

Search engines analyze the hierarchy and organization of information to assess its relevance.

Search intent and editorial logic: Structuring of content according to user expectations and types of requests (informational, transactional, navigational).

‍HTML tags and prioritization: Optimization of titles, subtitles and metadata for smooth reading and better referencing.

‍Rich formats and readability: Use of lists, tables and short paragraphs to improve accessibility and maximize the chances of rich results.

Optimization of the lexical field and entities

Google uses natural language processing to understand the overall meaning of content. Semantic enrichment makes it possible to improve its interpretation.

Strategic variants and synonyms: Integration of related terms to expand SEO coverage without overloading content.

‍Named entities and thematic context: Exploitation of entities recognized by Google to reinforce the semantic authority of a text.

‍Analysis and structuring via NLP: Use of automatic language processing tools to optimize content according to Google criteria.

Connection and semantic interlinking

The coherence between the pages of a site influences the positioning and distribution of PageRank. A good internal network improves Google's overall understanding of the subject.

Siloting and thematic clusters: Organization of pages around strong themes to maximize their relevance and authority.

‍Optimized internal networking: Creation of contextual links between content to improve the user experience and strengthen indexing.

‍Structured data and semantic SEO: Implementation of schema.org to help Google better interpret and use content in its rich results.

GEO Workshops

3 methods to start your GEO component with Elocos

Discover AI

1 workshop

Understand how AI search engines work and how you can influence them.

Workshop 1
‍Introduction, training and optimization checklist

Light AI Workshop

3 workshops - 1 month

Audit your AI performances and build a AI search future proof strategy.

Workshop 1
Introduction & training

Workshop 2
‍Audit & benchmark

Workshop 3
‍Action plan

Full AI Workshop

5 workshops - 2 to 3 months

Co-create your AI search strategy based on the feedback all your internal teams.

Workshop 1
Introduction & training

Workshop 2
‍Prompts and definition of categories

Workshop 3
‍Audit & benchmark

Workshop 4
‍Technical action plan

Workshop 5
‍Editorial & influence action plan

More information

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Schedule an appointment

Book a call now, and we’ll discuss your needs.

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Services

7 areas of expertise for a complete SEO strategy

Google SEO

Sustainably optimize your SEO

Google SEO relies on a combination of technical, semantic, and netlinking optimizations. We analyze and enhance your site to meet algorithm requirements, maximize indexing, and attract qualified traffic with an effective content strategy.

Learn more

GEO (AI SEO)

Get featured
by your favorite AI

Search engines are evolving with generative AI and machine learning. We structure your content to ensure it is clear and usable by conversational AIs and intelligent answer engines while remaining optimized for Google. Additionally, we have developed an in-house tool to measure visibility on these platforms.

Learn more

Social SEO

Increase your visibility
on social networks

TikTok, YouTube, Instagram, and Reddit have become search engines in their own right. We adapt your content strategy to social algorithms to improve organic discoverability, engagement, and traffic.

Learn more

Marketplace SEO

Sell more by standing out from the crowd

Each marketplace has its own ranking algorithm. We optimize your products with advanced semantic structuring, metadata enrichment, and reviews and performance management to improve your positioning and increase your sales.

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SEO tracking

Steer your strategy with precision

SEO cannot be improvised, it can be measured. We set up advanced dashboards, integrating Google Search Console, Analytics, crawl tools and position tracking to assess the impact of your actions in real time and adjust your strategy.

Learn more

ASO - App Store Optimization

Climb to the top
of the rankings

App Store and Google Play algorithms take into account metadata, reviews, conversion rate, and user retention. We optimize your app listings and growth strategies to improve visibility and organic acquisition rates.

Learn more

SEO training

Increase expertise
of your teams

Mastering SEO requires a thorough understanding of algorithms, content strategies and netlinking. Our courses cover the fundamentals, advanced techniques and analysis tools, to make your teams autonomous and effective.

Learn more

Who is MentionBox?

Propelling websites to the top of search results: that's the mission of MentionBox. Based in Brussels, our agency offers tailor-made SEO strategies, adapted to the business needs of our customers, and ever more innovative. We design every line of code, every keyword, every backlink to maximize your online visibility.

Germain Deflandre

Founder - SEO Addict

Pierre Georges

SEO Account Manager

Fabiàn Rojas

Senior SEO Consultant

Claire Botden

NL SEO Consultant

Leo

SEO Consultant

Mathias Cetani

SEO Consultant

Laureline Jozic

SEO Copywriter

Geoffrey Adam

Webdesigner - UX/UI Designer

Gilles Bindels

Partner

Pierre Quievreux

Partner

Benjamin Dusaussoy

Head of Account Manager

Ludovic Cardenas

Account Manager

Antoine Navette

Account Manager

Antonio Calarco

Senior SEO & GEO Consultant

Maxime Bordin

SEO & GEO Consultant

Eva Da Silva

SEO & GEO Consultant

Laureen Pérot

CTO

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